by dane | Jun 6, 2010 | All Posts, Email Marketing, Search Engine Marketing
Reprinted with permission from the Lyris.com blog archives. By: Dane Christensen In Parts 1 and 2 of this series I discussed ways to optimize your email marketing campaigns by carefully organizing your pay-per-click (PPC) campaigns to pass data that reflects your...
by dane | Apr 18, 2010 | All Posts, Email Marketing, Search Engine Marketing
Reprinted with permission from the Lyris.com blog archives. By: Dane Christensen In my previous post I described a method for using information gathered from your pay-per-click (PPC) campaigns to target follow-up email marketing sent to the leads captured. The basic...
by dane | Feb 28, 2010 | All Posts, Email Marketing, Search Engine Marketing
Reprinted with permission from the Lyris.com blog archives. By: Dane Christensen There’s no question that search engines and email remain the most frequently used Internet applications since the inception of the Web. It follows that these would be the most...
by dane | Oct 31, 2009 | All Posts, Email Marketing
Reprinted with permission from the Lyris.com blog archives. By: Dane Christensen A lot has been written about Google Instant since it was released a couple months ago, so I may be a little late in adding my two cents. On the other hand, I have the benefit of having...